NorthPoint International and Vitruvius Partners Group Form Alliance

Combined Expertise in Change Management and Security Offers Strong Value Proposition to the Hospitality Industry

PARIS, FRANCE— Vitruvius Partners Group SAS, a game-changing advisory firm in change management and corporate eco-system redesign services in the hospitality and luxury sectors, today announced that it has partnered with NorthPoint International Ltd to foster their respective customer reach and market presence in the tourism industry worldwide.

Through this strategic partnership, Vitruvius Partners Group and NorthPoint International provide a combined knowledge platform focusing on core market needs for the tourism industry. By combining the experience of NorthPoint in security programs with the expertise of Vitruvius Partners in strategic change management services, we are able to offer clients in our industry a holistic, comprehensive, innovative, and pertinent value proposition.

“We are excited to partner with NorthPoint International globally,” said Bertrand Petyt, Managing Director of Vitruvius Partners Group. “It’s clear that businesses in the leisure and luxury sectors are looking for new solutions to adjust to the new market realities. We want to be the source solution when it comes to seizing opportunities for growth and becoming a disrupting force. We believe that the best way to reach and help more businesses and their clients is via this exciting partnership with NorthPoint International; our shared values and vision made it a natural move to collaborate and drive change through the tourism world.”

This new partnership will allow both companies to mutualize expertise, ideas, product/services, and commercial initiatives, to optimize our respective value propositions and service levels to our common client base, while remaining independent in management and strategies.

About Vitruvius Partners Group SAS:

Vitruvius Partners Group is an advisory firm providing outsourced ‘Change Management Office’ solutions to organisations in the tourism industry. We operate as an externalised ‘ad-hoc’ and ‘long term’ change catalyst, guiding our clients on how to successfully adopt change and drive organizational success, enabling them to adapt to disruptive forces. Our aim is to make client organizations more responsive to change in their markets, and equip them to take maximum advantage of emerging opportunities. Our multi-faceted team of C-level tourism-industry executives brings a wealth of expertise in a cost-effective and agile business model. To learn more about Vitruvius Partners Group, please visit:

About Northpoint International Ltd:

NorthPoint International Ltd specialises in providing a range of security programs and training to those seeking to defend the hospitality sector from a range of physical and cyber threats. Our aim is to assist in building capacity at all levels to protect the hospitality sector from a wide range of threats to provide a secure environment for guests and visitors and to support the tourism industry more widely. To learn more about NorthPoint International, please visit:

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